The Market

AED 166M Off-Plan Sale Reinforces Dubai's Luxury Appeal

Aman Residences Dubai

One of Dubai's largest residential transactions of the year reinforces the growing appeal of branded off-plan residences among ultra-high-net-worth buyers.

Words by Sophie McKinley in The Market · Jul 23rd, 2026

Dubai's luxury property market has recorded another landmark transaction, with an off-plan apartment at Aman Residences Dubai selling for AED 166.07 million. The sale, reported by Gulf News, is among the city's most valuable residential transactions this year and further reinforces demand for ultra-prime branded residences.

While Dubai has seen several record-breaking deals in recent years, the significance of this transaction lies in the fact that it was completed before the project's completion. Buyers at the very top of the market are increasingly willing to commit substantial capital years in advance, reflecting long-term confidence in Dubai's luxury residential sector and the enduring appeal of globally recognised brands.

A Landmark Sale at Aman Residences Dubai

The residence was sold for AED 166.07 million, equating to more than AED 16,500 per square foot, placing it among Dubai's highest-value apartment transactions. Located along the Dubai Water Canal, Aman Residences Dubai combines the renowned hospitality standards of the Aman brand with a limited collection of private residences, making it one of the city's most exclusive addresses.

The project has consistently attracted ultra-high-net-worth buyers seeking privacy, exceptional design and world-class service rather than simply larger homes. Limited inventory, combined with the strength of the Aman brand, continues to support premium pricing even before completion.

Branded Residences Continue to Lead the Market

The transaction reflects the growing influence of branded residences within Dubai's luxury sector. Developments associated with globally recognised hospitality and lifestyle brands continue to command some of the city's highest prices per square foot.

These projects appeal to a highly international buyer base that values consistent service standards, professional property management, privacy and the prestige associated with established luxury brands. As a result, branded residences have become one of the defining segments of Dubai's ultra-prime market.

LUXHABITAT Market Insight

A sale of this magnitude demonstrates that confidence in Dubai's luxury property market extends well beyond completed homes. Ultra-high-net-worth buyers are increasingly making long-term commitments to projects that combine exceptional locations, limited supply and internationally recognised brands.

The willingness to invest AED 166 million in an off-plan residence highlights the maturity of Dubai's luxury market. Buyers are not simply purchasing real estate; they are securing access to some of the city's rarest residential opportunities well before they are delivered.

FAQ

  • The transaction ranks among Dubai's highest-value residential sales this year. Its significance is amplified by the fact that it involves an off-plan residence, demonstrating strong buyer confidence in premium developments before completion.

  • Branded residences combine luxury homes with internationally recognised hospitality brands, offering exceptional service, privacy, professional management and limited inventory. These qualities continue to attract ultra-high-net-worth buyers from around the world.

  • For many buyers, purchasing off-plan provides access to the best units, preferred layouts and exclusive developments before completion. In landmark projects with limited supply, early buyers may also benefit from stronger long-term value as the development progresses.